Paul Greenberg

Paul is a serial entrepreneur with a retail career spanning three decades. Since 1996 he has been an active participant in ecommerce in Australia, and was the co- founder of Australia's pioneer online retailer, DealsDirect.

Paul currently holds advisory board roles on several retail tech businesses and sits on the Australia Post stakeholder council. Paul is a non-executive director of both the National Retail Association (NRA) as well as the National Online Retailers Association (NORA) which he founded in 2013. He is also the Vice-Chair of the Federation of International Retail Associations (FIRA) which is based in Washington.

Paul is a registered psychologist with a keen interest in organisational and consumer psychology. He is married with two adult sons, and enjoys playing blues guitar.